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旅游行業(yè)英語(yǔ) 版權(quán)信息
- ISBN:9787566811202
- 條形碼:9787566811202 ; 978-7-5668-1120-2
- 裝幀:一般膠版紙
- 冊(cè)數(shù):暫無(wú)
- 重量:暫無(wú)
- 所屬分類:>>
旅游行業(yè)英語(yǔ) 內(nèi)容簡(jiǎn)介
本書(shū)屬于21世紀(jì)應(yīng)用型本科教育行業(yè)英語(yǔ)系列教材之一。本書(shū)以旅游行業(yè)為背景,涉及的內(nèi)容有旅游行業(yè)簡(jiǎn)介、旅行社經(jīng)營(yíng)管理、酒店文化、靠前外有名旅游景區(qū)介紹、會(huì)展旅游、旅游市場(chǎng)營(yíng)銷、旅游公關(guān)禮儀、休閑旅游等。本書(shū)由8個(gè)單元組成,每個(gè)單元包括5個(gè)部分,即單元目標(biāo),聽(tīng)與說(shuō),讀與寫(xiě),職場(chǎng)項(xiàng)目和職業(yè)沙龍。
旅游行業(yè)英語(yǔ) 目錄
前言
Unit1 A Brief Introduction to Tourism
Unit2 Operation and Management of Travel Agencies
Unit3 Hospitality Culture
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Unit6 Tourism Marketing
Unit7 Tourism Etiquette
Unit8 Leisure Tourism
Appendix I Key to Exercises
Appendix II Scripts for Listening
Appendix III Chinese Translation of the Reading Passages
Appendix IV Glossary
旅游行業(yè)英語(yǔ) 節(jié)選
《旅游行業(yè)英語(yǔ)》: Tourist : Why ? Tour guide: Because there are 26 kinds of 4 who live there, and the arts and handicrafts of minority peoples are a 5 Tourist: That will be interesting. Tour guide: And you can buy some 6 there. Tourist: Which is the second place we should go? Tour guide: It'll be the Dian Lake and Western Hills. We can 7 on the Dian Lake by boat, and at the lake side we can take the 8 to the top of the Western Hills. Tourist: What's the program in the third day? Tour guide: We'll go to 9 The Stone Forest is considered one of the 10 of the world by indigene. Tourist: Is there any good place to visit in the fourth day? Tour guide: We'll go to Dali. In the fifth day we'll go to Lijiang. I hope you'll enjoy your stay here. Situation 2 Talking about the Job as a Good Guide Task 3 Listen to a passage and answer the following questions. 1. What should a qualified tour guide ensure the tour members? 2. What should a tour guide always do during the reception work in tourism? 3. How should a tour guide express his/her willingness to serve the clients? 4. What is the continuation of the greeting? 5. On the way from the airport or railway station to the hotel where tourists are to stay,what should a tour guide introduce? ……
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