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跨文化交際實用教程 版權信息
- ISBN:9787308245081
- 條形碼:9787308245081 ; 978-7-308-24508-1
- 裝幀:平裝-膠訂
- 冊數:暫無
- 重量:暫無
- 所屬分類:>>
跨文化交際實用教程 內容簡介
本教材以美國跨文化交際培訓理論為依據,按照跨文化意識的喚醒、跨文化知識的吸取,跨文化情感體驗的增加以及跨文化交際技巧的提升四個步驟來安排教學內容。通過前期教學實踐的摸索,根據中國高校學生的具體情況和中英文兩種語言文化的異同,對教材內容選取進行篩選,通過主題討論、場景模擬、社會實踐等方式實現跨文化交際教學的目的。教材共10章,主題涉及文化和交際的內涵、跨文化交際的定義、語言交際、非語言交際、人際關系、社交習俗等內容。本教材還為學習者提供了相關閱讀書目,供學習者進一步拓展學習。全書以篇章結構為綱,以“案例”解讀為引導,兼顧理論系統、實際需要與學習的生動有趣,在培養學習者的跨文化交際能力的同時,提升學習者獨立思考和批判性思維的能力。
跨文化交際實用教程 目錄
Unit 1 Intercultural Communication
Section A Warm-up Video
Section B Case
Section C Introduction to Culture and Communication
Section D Cultural Tips: A Guide to Make Friends with Foreigners
Section E Situations
Section F Exercises
Unit 2 Individualism and Collectivism
Section A Warm-up Video
Section B Case
Section C Intercultural Communicatiori: Cultural Value Orientations
Section D Cultural Tips: The Style of Individualism and Collectivism in Business
Section E Situations
Section F Exercises
Unit 3 Verbal Communication
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Verbal Communication
Section D Cultural Tips: A Guide to Demonstrate Courtesy in English
Section E Situations
Section F Exercises
Unit 4 Nonverbal Communication
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Nonverbal Communication
Section D Cultural Tips: The Meaning of Hand Gestures around World
Section E Situations
Section F Exercises
Unit 5 High-Context and Low-Context Cultures
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Communication in High-Context vs. Low-Context Cultures
Section D Cultural Tips: Conversational Silence
Section E Situations
Section F Exercises
Unit 6 Culture Shock
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Culture Shock - and Culture Fatigues
Section D Cultural Tips: Managing Expectations and Understanding Culture Similarity
Section E Situations
Section F Exercises
Unit 7 Ingroups and Outgroups
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Ingroups and Outgroups
Section D Cultural Tips: Ingroups/Outgroups in Collectivist and Individualist Cultures
Section E Situations
Section F Exercises
Unit 8 Stereotypes
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Stereotypes and Automatic & Controlled Information Processing
Section D Cultural Tips: Avoiding Stereotypes in the Workplace
Section E Situations
Section F Exercises
Unit 9 Ethnocentrism
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Ethnocentrism vs. Culture Relativism
Section D Cultural Tips: Dealing with Cross-Cultural Issues
Section E Situations
Section F Exercises
Unit 10 Cultural Integration
Section A Warm-up Video
Section B Case
Section C Intercultural Communication: Understanding Cultural Identity and Integration
Section D Cultural Tips: How to Be an Effective Cross- Cultural Communicator--A Pilot's Guide to
Success
Section E Situations
Section F Exercises
References
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跨文化交際實用教程 作者簡介
胡囡囡,浙江金融職業學院副教授,商務英語教研室副主任,主編國家規劃教材2本,主持浙江省教育廳、浙江省社科聯等廳級及以上課題6項,參與省級課題核心成員2項。發表論文20余篇。
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